2019 SILMO fair, held at the Paris Nord Villepinte exhibition hall from September 27-30, was especially meaningful to STEALER.
This was because STEALER was nominated for SILMO's design award 'SILMO d'Or 2019'.
SILMO d'Or award, a design award that has been in existence since 1994,
is the best award in the eyewear industry to select promising eyewear brands and designs that will lead the world's trends.
This year, STEALER was chosen as one of five nominees for the gold award in the sunglasses design
category among numerous major eyewear brands worldwide.
There were many visitors at the showcase of the STEALER’s new collection,
which got recognized worldwide for its design and expertise. We unveil the stories from our SILMO booth.
Over the white cloth arousing curiosity in STEALER’s booth,
there was everything from STEALER's new season collection to various collaborations and best-selling products.
STEALER's ultra-light Air series, including the eyewear/sunglasses of the STEALER’s19FW-20SS season collection 'MATCH POINT',
including the nominated product for SILMO d'Or award, and new collaboration products!
Many global distributors and buyers who visited STEALER's booth. STEALER as the 6th year brand with unique branding,
design, and technology based on steel materials was received great supportive feedback.
In addition, the full 19FW-20SS season pictorials and videos were unveiled at the booth,
which were created by the collaboration between STEALER’s Seoul headquarters and Italian studios.
Many people were attracted by the booth configuration that reveals the
STEALER's unique identity such as the display stand of the steel concept.
This four-day at 2019 SILMO PARIS was a precious time for STEALER. For this time,
STEALER was nominated for the global design award 'SILMO d'Or' and was able to showcase
STEALER's high-quality collections and the new campaign to more buyers and visitors from all over the world.
STEALER will continue to do its best to reach a wider global market as a proud global brand.
Thank you again for all your interest and support. Please, keep your eye on STEALER’s eyewear with its excellent quality and unique design,
as well as new collaborations with various fields and sensible campaigns in various fields.
STEALER’s new collection, which is released during SILMO, will unveil the near future. Thank you for your interest and expectation.
STEALER 19FW-20SS NEW SEASON CAMPAIGN, 'MATCH POINT'.
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